| VP | Professional summary | Must-appear term for most Vp Sales postings. Use exact phrasing from the JD when it matches. |
| Pipeline Management | Skills section | Must-appear term for most Vp Sales postings. Use exact phrasing from the JD when it matches. |
| Sales | Most recent role bullets | Must-appear term for most Vp Sales postings. Use exact phrasing from the JD when it matches. |
| Prospecting | Earlier role bullets (if still relevant) | Add only if you can prove usage in a bullet; do not park it in a keyword cloud. |
| Discovery Calls | Tools / certifications line | Add only if you can prove usage in a bullet; do not park it in a keyword cloud. |
| Negotiation | Professional summary | Add only if you can prove usage in a bullet; do not park it in a keyword cloud. |
| CRM | Skills section | Add only if you can prove usage in a bullet; do not park it in a keyword cloud. |
| Forecasting | Most recent role bullets | Add only if you can prove usage in a bullet; do not park it in a keyword cloud. |
| Account Planning | Earlier role bullets (if still relevant) | Add only if you can prove usage in a bullet; do not park it in a keyword cloud. |
| Objection Handling | Tools / certifications line | Add only if you can prove usage in a bullet; do not park it in a keyword cloud. |